Advertising
Consistency
“What’s the secret?” She asked, leaning forwards, hoping to hear some simple trick that made my business magically grow. I shrugged, and replied, “Consistency” Her brow furrowed and eyes glazed over a bit, as she recognizes the plethora of things stacked behind that word. Consistency, is the one key element people forget. They…
Read MoreLearning to walk again.
Learning to walk again… “Learning to walk again I believe I’ve waited long enough Where do I begin? Learning to talk again Can’t you see I’ve waited long enough? Where do I begin?” Foo Fighters “Walk” chorus resonates strongly with me currently. Over the last few months, we’ve watched the entire world change. The…
Read MoreI’m not ignoring you. (It’s a workflow thing)
Isolated workflow If you’ve spent any time with me you’ve probably heard me recommend a book, or five. My number one recommendation for everyone is Tim Ferriss’s 4-hour workweek. This (eye-catching) gaudily named book holds a myriad of techniques and processes that allow for the reader to achieve the “4-hour workweek”. It allows them to…
Read MoreThe future of AMP (Building a brand)
The world is changing in different ways. As people take shelter from an invisible enemy, we’re seeing the best of humanity arise from both individuals and companies. The world changing in different ways, we’re now more connected than ever and online sources of interaction are growing in acceptance throughout the ages. Brands that are currently…
Read MoreBlog042: Opportunity
It’ll happen when you least expect it. It’ll knock, because that’s what it’ll do. And you might even notice it. It’ll stand outside your window with a boombox blaring “In your eyes” in hopes you’ll hear it, even though you may not. Often missed, rarely taken, mainly because we are often afraid to grab onto…
Read MoreBlog041: Apples & Oranges
Good press, bad press. The sense of someone close / looming was strong, the eyes of the family I was photographing* raised past my shoulder at an incoming interruption. I didn’t need to turn around, it’s not the first time I’ve been ejected from a location for asinine reasons. I grab 2 extra frames before…
Read MoreBlog040: Decisions, and insomnia
Decisions are a delicious mix of stress and action. The decisions, whether driven by eustress or stress can change the course of your life. In today’s world I find a lot of people suffer from decision fatigue. Too many choices, no apparent decisive path. Decide if your path needs adjusting, it’s ok, someone more foolish…
Read MoreBlog037: Make your marketing pop! Pre-production tips from a commercial photographer.
Marketing photography. Being a small company we love to see other businesses grow and succeed, photography for marketing across the world varies, but a few things remain constant. This is a brief guide to making your next shoot a success! Introducing the magical pre-production phase. Pre-production is all the work that happens upto the shoot.…
Read MoreBlog033: Instagram, Food, Badass Chef
Food porn, behind the scenes. Instagram! Happenstance is a beautiful thing. There I was between dropping off my hard-drive with Phil and getting a coffee, and Matt Demille (who was waiting for the book store to open). I’d been considering all my options for the day, and really needed to get out with the camera.…
Read MoreBlog030: Authentic.
Reality, IRL. Art is a tricky thing. We take time to learn complexity and interesting techniques, only to refine these into a simple approach. An authentic way. Art built on your vision, is complex, yet simple. You can’t hide yourself from your art, your art will always reveal yourself. So be authentic. Love your art.…
Read More